Maximizing Interaction on Your Next Virtual Conference
As we quickly move into the summer, still under stay-at-home order in many states, with our large events and gatherings, in most cases, cancelled, we are seeing events become virtual to keep people connected and learning and to allow companies to continue showcasing their technology and products. However, event organizers, individual companies, and groups are […]
My First Trade Show As a PR Assistant
On my first day as an intern at Caster I was exposed to what I now know as the hectic time of trade shows. CES was my first experience in the office during a trade show until this past September, when I was part of my first CEDIA Expo. Working with multiple clients and just […]
Tradeshows: Why They Matter + How to Make Them Work for Your Brand
When you work at Caster, you can expect that within your first few months, you will inevitably see one or more of your clients through an industry tradeshow. Before joining Caster, I had no idea just how many industry-wide tradeshows existed. In fact, while conducting an all-employee survey for our website, I recently learned that […]