PR Perfect Twitter Chats for (Almost) Every day of the Week
By: Peter Girard
Are you new to PR, or have you been in the game for a while now? New or vetted, there’s a lot of PR people out there and our industry changes on a day-to-day basis. Whether you’re looking to learn some new tips/tricks of the trade, hone skills, ask a question, or just simply engage, Twitter chats can be an incredibly powerful tool and they’re right at your fingertips!
There are tons of Twitter chats going on all the time, all covering various topics. So which Twitter chat should the savvy PR-professional make sure they’re a part of? I’ve assembled a short list of some of the best PR/social media-themed Twitter chats for almost every day of the week (you owe yourself at least one day off!) but first, a quick recap of what a Twitter chat is.
A Twitter chat is a pre-arranged, interactive gathering/chat that happens on Twitter (duh) through the use of tweets that use a pre-determined hashtag that’s used to link all the tweets together in a virtual conversation. Most Twitter chats follow some form of flow structure, usually where a moderator/organizer asks a question and then monitors participants responses. Lurking, also known as strictly observing, is fine, but you’re likely to get way more out of the chat by actually participating. If you do choose to participate, be sure to use and include the chat specific hashtag to stay linked to the chat.
Alright, now that we’ve reviewed what a Twitter chat is, here’s a list of PR perfect Twitter chats to mark your calendars with.
#blogchat – unless noted, this Twitter chat happens every Sunday night at 8 PM Central. Each week a different professional, business, or personal blogging topic is discussed. The chat is open to everyone. Fun fact, in 2013 #blogchat generated over 100,000 tweets!
#TheSMGirl – one of my personal favorites, this Twitter chat takes place every Monday at 1 PM Pacific. Moderated by Cynthia Johnson (@CynthiaLive) this chat discusses everything social media. Have a social media question you need answered? Submit a question to Cynthia via her website or Tweet it at her!
#Journchat – moderated by Sarah Evans (@prsarahevans) this Twitter chat is a weekly conversation between journalists, bloggers, and public relations folks happening on Mondays between 7 and 8 PM Central.
#PR20Chat – previously moderated by Heather Whaling (@prtini) and Justin Goldsborough (@JGoldsborough) every Tuesday at 8 PM Eastern, #PR20Chat is working on relaunching and searching for new moderators. Their previous chats were all about next generation PR aiming to help PR pros deliver stronger results by understanding now new media is shaping the PR industry so keep a trained eye for when they come back online!
#SmManners – live every Tuesday at 10 PM Eastern, this Twitter chat discusses general social media trends and engagement and is moderated by Dabney Porte (@DabneyPorte).
#SMChat – as the name implies, this chat explores the evolution of social media. Running multiple “series” during specific weeks each month you can join the fun on Wednesdays at 1 PM Eastern. Moderated by a ton of great and knowledgeable people, you can view their Twitter chat schedule on their website.
#RaganSocial – moderated by Sam Hosenkamp (@SamHosenkamp), social media director at Regan Communications/PR Daily this chat runs every Wednesday from 4 – 5 PM Eastern. Covering social media in the context of the communications field, focusing on an array of topics from content to tools and more, they’re even nice enough to post their Twitter chat transcripts!
#PRprochat – founded and moderated by PR professional and author Carrie Morgan (@morgancarrie) this chat is a little harder to catch, taking place only on the first Thursday of every month at 2 PM Eastern, but is 100% worth checking out. This Twitter chat covers everything from SEO to content creation and social media. Details on upcoming chats can be found on Carrie’s website.
#SMEMChat – a weekly Twitter chat happening on Fridays from 12:30 – 1 PM Eastern. Moderated by (@sm4em) this chat covers social media for emergency management.
#TakeADayOff – Take the day off, you’ve earned it!
Well there you have it, a PR perfect chat for (almost) every day of the week. Have a social media / PR themed Twitter chat you frequently participate in that we may have missed? Be sure to let us know so we can check it out and add it to the list! As always, feel free to reach out to me via Twitter and happy chatting!