Media Relations

Three Journalism Trends and What They Mean for PR Pros (and Their Clients)

As a tech-based PR firm, we are always following the trends. Maybe it’s the news-junkie in each of us that needs to be fed on a daily basis, but either way, we’re always immersed in the latest stories, the drama that hatched overnight, or the newest viral recipe hitting TikTok. Being able to decipher the […]

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PR Survey Takeaways

2021 State of PR Survey Takeaways

Summer is an invigorating season for a PR pro in Southern Rhode Island. The weather is gorgeous, the sun is shining at the local beaches, the local bike path is blooming, and Muck Rack’s 2021 State of PR survey is finally out. One of these things is not like the others, but it’s still pretty […]

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Pros and Cons: A Fast News Cycle, Twitter Replies, and Virtual Events

The pandemic has disrupted our lives, and the PR industry hasn’t been unscathed. But this is nothing new for PR pros – we’re always staying on top of trends, news, and tactics to tell stories, engage audiences, and develop content. Over the last few months, some of the changes to the PR world include a […]

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