The variety of services we offer is wide, but we’re dedicated to a narrow and dynamic niche — technology, consumer electronics, audio & video and mobile. We’ve been working in these industries for a long time, so we know them inside and out (our clients love that).
From press releases to product reviews, from building relationships with media to crafting case studies, Caster embraces traditional PR methodologies as the foundational aspect of the programs we build for our clients. Tradition doesn’t mean stodgy, in fact we are always seeking the next big thing and push our clients to be open-minded to fresh ideas.
The world of social media is ever-evolving, and we keep up, creating campaigns that encourage community engagement, cultivate meaningful interactions with influencers big and small, push online brand awareness and demonstrate your thought leadership. In a minute-by-minute news cycle, we use social to connect and add life to your program.
We help our clients create and curate relevant, branded content that gets noticed and shared – infographics, blog posts, or yes, even a cat video if we need to — all skillfully integrated into your overall marketing strategy. We use ninja-like SEO practices behind the scenes so you can organically cultivate the content that’s meaningful to your customers without sacrificing the traffic you deserve.
Marketing + Branding
Our extraordinary alchemy of design skills, strategy and messaging tools transform your company into a brand that gets noticed. We’ve got the creative chops to create something from nothing and give your brand some substance and grit. We know what it takes to build a great brand.