Tag: communications

Knowledge is Power, But Beware the Jargon: Tips for Writing for Any Industry

Gaining detailed knowledge of a new subject can be challenging. Such is the constant quest of a PR professional, especially those of us in tech PR, who keep up with evolving and emerging trends and absorb news to create storylines and write content.

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MYTH, Busted: ‘No News is Good News’

At Caster, we build programs to amplify our clients in the media and on social networks when they have news to share.

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Starting as a PR Intern at Caster: Payton St. Lawrence

Starting senior year of college is scary, especially with family and friends constantly asking what you’ll do with your life once you graduate.

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