Tag: communications

Crestron Flex-R Series

The Future of Work Looks Different for All of Us

Work from anywhere is trending. As a person who really, really likes the office, I found the shift to remote work really tough. In my office, which was designed by me for me, and where I have typed, pitched, chatted, fretted, strategized, and vented for 20 years, working anywhere doesn’t resonate. But I know I […]

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Online Meeting Fatigue is Real … But it’s Time to Suck it Up

Online Meeting Fatigue is Real … But it’s Time to Suck it Up

There is no question that online meeting and virtual event fatigue is real. Since March 2020, we’ve been, for the most part, confined to our homes doing our best to conduct business from whatever quiet nook or cranny we could find to setup our computer. Being, quite literally, grounded across the globe, caused the worldwide […]

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Working from Home Full Time: Pros and Cons from the Caster Crew

Working from Home Full Time: Pros and Cons from the Caster Crew

Many businesses around the country are shifting their operations from the norm. Caster, too, has temporarily shut its brick-and-mortar doors and has transitioned to a full-time, all-remote workforce (though we’re still highly available and highly productive, per the norm). While our favorite Canadian Erin Phillips works remotely for the Caster Crew year-round (and a few […]

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S**t Hit the Fan – Now What? Tackling a PR Crisis

S**t Hit the Fan – Now What? Tackling a PR Crisis

PR crises are not usually something you can plan for, and they are certainly not the most glamorous part of PR, but the truth is, they happen. From time to time, s**t hits the fan, and when it does, you need to be ready with a communications plan—not to mention all hands on deck. Warren […]

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Picking Up the Phone in Public Relations: Yes, It Can Still Be Relevant

As we call ourselves in the Twitter-verse, we “#PRPros” spend most of our days stationed behind a wall of monitors, furiously tapping away on our keyboards as we write press releases and pitches, build media lists, and plan social media campaigns. These moments of fervently focused silence are (all too frequently) alleviated by hour-long calls, […]

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