Measuring Success - Caster Communications

Visibility without measurement is noise.

We believe PR should be accountable, trackable, and aligned to business outcomes. That means clear reporting, defined KPIs, and continuous optimization to ensure your message is landing.

We secure meaningful media coverage, monitor performance across channels, and refine strategy based on what we know drives awareness, authority, and demand.

Work With Us

Reporting
Accountability
Metrics
Accessibility
Optimization
Visibility
Impact
Results

Recent Coverage From Caster Clients

Timeli

Featured on CNET during CES 2026, Timeli’s GPS-enabled personal safety flashlight combines live video streaming, real-time location tracking, and emergency response in one smart safety device.

Magnetar

Magnetar was featured in Popular Science’s 2026 Valentine’s Day Gift Guide for its UDP900 MKII 4K Blu-ray universal disc player, highlighted as a premium pick for home theater fans.

Kardome

Kardome was featured in Automotive News on the evolution of in-car voice commerce and AI-powered automotive voice assistants.

Abode

Abode was featured in Forbes coverage of AT&T’s smart security package, teaming with Google and Abode to combine smart home devices with professional monitoring.

Multiple Clients

Abode, Alfred, Crestron, Hunter Douglas, LoxxBoxx, Magnetar, PowerHouse Alliance, Shelly and Z-Wave Alliance were all highlighted in Residential Systems as standout “Companies to Watch” shaping the connected-home and smart-systems landscape in 2026.

NLM Photonics

NLM Photonics was featured in Electronics Specifier in coverage focused on next-generation photonics powering AI data centers.

Crestron

Crestron was featured in TechTarget coverage on hybrid meeting hardware and equity challenges in modern workplace collaboration. Highlighting how AI- enabled cameras, audio, and room design tools improve meeting equity in modern workplace collaboration.

Alfred

Alfred was featured in TWICE’s ‘Smart Lock Shelf War’ analysis on the competitive smart lock market and how design-forward connected devices are reshaping smart-home retail.

Alfred

Alfred was featured in TWICE’s ‘Smart Lock Shelf War’ analysis on the competitive smart lock market and how design-forward connected devices are reshaping smart-home retail.

Shelly

Shelly was featured in ZDNet for its Plug Gen4 Matter smart plug, supporting Wi-Fi and Zigbee for flexible smart-home interoperability.

Z-Wave

Z-Wave Alliance was featured in Yahoo Life’s look at new home security technologies in 2026, reinforcing Z-Wave’s role as a leading smart-home connectivity protocol for security systems.

Z-Wave

Z-Wave Alliance was featured in Yahoo Life’s look at new home security technologies in 2026, reinforcing Z-Wave’s role as a leading smart-home connectivity protocol for security systems.

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.

Work With Us

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.

Work With Us

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.

Work With Us

Reporting

Accountability

Metrics

Accessibility

Optimization

Visibility

Impact

Results

Recent Coverage From Caster Clients

Timeli

Magnetar

Kardome

Abode

Multiple Clients

NLM Photonics

Crestron

Alfred

Alfred

Shelly

Z-Wave

Z-Wave

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.

Tell us what you’re building. We’ll show you how to position it, who to reach, and what success looks like.