Author: Alex Crabb

LinkedIn Algorithm Updates

5 LinkedIn Algorithm Updates

I’m often asked about the LinkedIn algorithm and what it means for my clients’ company pages. Today, I’m going to share what I’ve learned about the algorithm and its recent updates from research, reading, and a lot of A/B testing. Then I’m going to share a very new, very hot little trick that LinkedIn just […]

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Maximizing Interaction on Your Next Virtual Conference

Maximizing Interaction on Your Next Virtual Conference

As we quickly move into the summer, still under stay-at-home order in many states, with our large events and gatherings, in most cases, cancelled, we are seeing events become virtual to keep people connected and learning and to allow companies to continue showcasing their technology and products. However, event organizers, individual companies, and groups are […]

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The End-of-Year PR Agency Hustle

Last week I posted on LinkedIn about what the last 50 days of the year look like for a Tech PR pro. The short story: It’s a tough time of year. The last 50 days are what I call, “the end-of-year PR agency hustle.” We’re simultaneously trying to prove the value of what we did […]

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