Trade Shows

Caster Communications Welcomes New Client Electrolux

Caster Communications, Inc., an award-winning consumer tech PR, social media, and consulting firm, has added a leading global appliance company Electrolux to its client roster ahead of KBIS 2020. With a legacy of award-winning sustainability and design paired with its Scandinavian heritage, Electrolux delivers beautiful appliances for homes and commercial kitchens. Placing the consumer at the […]

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Digitization of Industries & its Impact on PR

There is an increasing digital urgency across many industries to adopt new technology that will drive innovation and disruption. Digital transformation enables unparalleled opportunities for value creation. It used to take Fortune 500 companies an average of 20 years to reach a billion dollar valuation; today, digital start-ups can get there in just four years. […]

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Hosting In-Vehicle Driving Demos at My First CES

Early this month, I took off with a couple other members of the Caster team for my first trip to Las Vegas for the Consumer Electronics Show (CES). CES—one of the biggest technology tradeshows in the world—may have been a bit daunting for my first ever tradeshow experience, but what other venue could have been a better classroom […]

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Highlights of CES 2018

CES 2018 is winding down, and there were lots of new tech innovations and launches from our clients. Here’s a recap of our clients’ CES 2018 wins: abode abode made two big announcements at CES this week. On Thursday, abode announced its Google Assistant Integration. Now, users can control their compatible devices, like lights, plugs, […]

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What Are Caster Clients Up to at CES 2018?

What are Caster Clients up to at CES 2018?  

It’s almost that time of year again—CES time! Whether you’re en route to the show floor yourself or will be following the action online, here’s an overview of what Caster’s clients will be presenting at CES 2018:  Abode  Making its debut at CES, Abode will launch its next generation DIY smart home security system. Offering the best […]

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