The Trade Show Support You Need – For CES and Beyond
God, I love a show. From my first big role as Joseph in Joseph and the Amazing Technicolor Dreamcoat, to a decade-plus as a trade show organizer for one of the biggest tech shows out there, I’ve never been able to resist the high of performance. You practice, critique, and perfect internally – then you […]
Start Your CES Engines
If you want to make a splash and earn media coverage at CES 2026, the time to start is now. January may feel far away, but the most valuable CES opportunities open, and importantly, close, months in advance. The brands that plan early will be the ones that cut through the noise when the world’s […]
5 Tips for a Breakthrough InfoComm
Thomas Wolfe tells us “you can’t go home again,” – but why would you want to? The InfoComm trade show is, in many ways, home for me: I started my career in the tech industry as a conference coordinator for InfoComm back in the aughts. When I head to Orlando this year, though, I’d be […]
Q1 2025 Caster Rewind: New Clients, Old Friends, and Big Wins
Everyone likes the sound, sight and excitement of fireworks on New Year’s Eve, right? The Caster crew likes to kick off each year with a BANG as well, and 2025 has been no exception. In Q1, we added two AI innovators to our client roster, travelled to trade shows and events around the globe, racked […]
12 Years, 11 CES Shows, and Two Key Takeaways
12 Years, 11 CES Shows, and Two Key Takeaways There’s nothing quite like a flight with spotty Wi-Fi to force a little introspection. As I flew back from an action-packed CES 2025, I found myself reflecting on milestones (both professional and personal) and new lessons learned as I mused over my trade show key takeaways. […]