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Caster Welcomes New Clients: Avocor, Enclave, Hunter Douglas, and Intellithings

It has been a SUPER busy summer at Caster Communications including client mergers and acquisitions, massive product and technology launches, influencer events in the Caribbean, and more. You’d think that would be enough to keep us busy, but because we’re suckers for feeding our brains by expanding, learning, and taking on the next challenge, we’ve […]

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Elements of a Case Study

A case study is a written showcase of work done by a company with specific attention paid to a problem that company solved, how they solved it, and what the end results were.  Case studies are a powerful tool you can leverage to provide credibility for your business. But how do you go about creating […]

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PR Tools to Take Your Strategy to the Next Level

Presently, there are an abundance of digital tools and opportunities available to PR professionals to help garner and track coverage for clients.

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