I’ve never been much of a visual artist. I mean, I did secure a spot in my elementary school art gallery expo when I was 8 years old, but only because the container of paint I dropped onto my construction paper made a cool-looking blob resembling a bear in the forest. But aside from the […]
Your employees are a great resource for growing your social media presence and increasing engagement, but a lot of companies are afraid to incorporate them into official messaging through efforts like Instagram takeovers. There are risks to giving employees the reins on social, but the potential benefits are huge: you get to show off your […]
In recent years, we have seen a huge influx in the use of Instagram for business communications and marketing, with aspects like the rise of brand influencers contributing to momentum and growth for companies on the platform.