How to Effectively Manage a B2B Social Media Account
At Caster, we believe every business, whether it is B2B, B2C, or B2B2C, benefits from implementing a strategic social media presence, but oftentimes we hear from new B2B clients, “why do we need to be on social media anyway?” Here’s why: Social media offers an enormous potential to reach target audiences at little-to-no cost. It […]