Embracing the Changes: Meet Sophia Damon
If you had asked me four years ago what I would be doing during my last semester at college, I would have probably told you applying to graduate schools for a doctorate in physical therapy. Back then I thought I had my whole life planned out, and nothing was going to get in the way […]
An Autopsy of Incorrect Tech Predictions
But What if We’re Wrong?, a book by author and former New York Times Magazine essayist Chuck Klosterman, advocates for looking at the present as if it were the past. The impetus for such an exercise is that throughout history, humans have repeatedly had extreme confidence in beliefs, predictions, or “truisms” that time eventually proves […]
Life After College During a Pandemic
I’m a planner. I love the anticipation before milestone events, enjoying them many times over in my mind as I prepare for the big day. I enjoy the satisfaction of designing my own path and following it to the end. But, as the old Yiddish proverb states, “Man plans and God laughs.” I had arrived […]
Lessons From The PR Fails of 2021 (So Far)
Ah, the dreaded #PRFail: we’ve all seen our share. Sometimes, the hashtag is attached to a thoughtless publicity stunt on social media; sometimes, it’s a serious crisis, handled poorly. As public relations professionals, it’s our job to analyze how corporate communications are likely to make the audience feel so we can avoid PR fails. For […]
Coming Home to a Place I’ve Never Been
I’ve never been so excited to stand in line. As I joined the snaking security queue at Dulles Airport, I could feel my heart begin to flutter. The return to work is finally here, and I was in the business travel vanguard. The nostalgic halo around air travel dissipated pretty quickly once I got on […]