There’s no place like home
As 2021 is coming to an end, I am reflecting on the blur that was trying to find a job during a pandemic, graduating over zoom, and in the heat of it all, jumping into the unknown: TECH! Throughout this process, I learned there is no place like home. When I was 17 years old, […]
Online Meeting Fatigue is Real … But it’s Time to Suck it Up
There is no question that online meeting and virtual event fatigue is real. Since March 2020, we’ve been, for the most part, confined to our homes doing our best to conduct business from whatever quiet nook or cranny we could find to setup our computer. Being, quite literally, grounded across the globe, caused the worldwide […]
Tips for Building an Effective Social Media Presence
Most brands are present on social media platforms, but just because you are active on social media, doesn’t mean your strategy is effective. Social media platforms are the perfect place for companies and brands to reach out to current customers, as well as to grab the interest of potential new customers. Creating an impactful social […]
Picking Up the Phone in Public Relations: Yes, It Can Still Be Relevant
As we call ourselves in the Twitter-verse, we “#PRPros” spend most of our days stationed behind a wall of monitors, furiously tapping away on our keyboards as we write press releases and pitches, build media lists, and plan social media campaigns. These moments of fervently focused silence are (all too frequently) alleviated by hour-long calls, […]
The Instagram Algorithm: How to Survive and Thrive
To anyone who’s spent any time scrolling Instagram, it’s no secret that the company changed what you see on your feed.