Tag: instagram

Instagram Takeovers

Experienced Advice on Instagram Takeovers

Your employees are a great resource for growing your social media presence and increasing engagement, but a lot of companies are afraid to incorporate them into official messaging through efforts like Instagram takeovers. There are risks to giving employees the reins on social, but the potential benefits are huge: you get to show off your […]

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Instagram Stories – What’s the Deal?

Back in August 2016 Instagram stories were introduced and the internet exploded. Most of the initial discussions surrounding Instagram stories were negative because people were already so set in their Snapchat ways, but that has certainly changed over the last three and a half years. Instagram has become a staple in PR and marketing plans, […]

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The Instagram Algorithm: How to Survive and Thrive

To anyone who’s spent any time scrolling Instagram, it’s no secret that the company changed what you see on your feed.

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Instagram 101: Tips & Tricks to Drive Traffic to Your Page

In recent years, we have seen a huge influx in the use of Instagram for business communications and marketing, with aspects like the rise of brand influencers contributing to momentum and growth for companies on the platform.

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Why Reviews Matter: Leveraging the Power of Reviews for Your Business

(Image credit: samedaypapers.com)  Picture this. You and your family have just returned from an incredible trip to the Caribbean. Your resort was lovely, the staff was kind and the vacation completely exceeded your expectations. After unpacking, you hop online to leave a glowing, 5-star review of the resort you stayed at on their Facebook page. […]

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